DA PA Checker

A DA PA Checker is an SEO tool that lets you evaluate:

• Domain Authority (DA) — how strong your entire domain is
• Page Authority (PA) — how well a specific page can rank

Both metrics are developed by Moz and scored from 1 to 100. Higher scores indicate greater authority and a stronger chance of ranking on search engines like Google.

🧠 Quick Summary:

• DA = Overall website strength
• PA = Individual page strength
• DA PA Checker = Tool to assess both at once

 

Why Use a DA PA Checker?

🎯 Key Use Cases:

• Benchmark your website against competitors
• Evaluate backlink quality before outreach or link exchanges
• Prioritize SEO tasks by identifying weak pages/domains
• Report progress to clients or stakeholders
• Analyze guest post targets and link prospects

💡 Pro Tip: A high-DA site with a low-PA blog post may still be a great backlink opportunity if you help boost that post’s visibility.

 

How DA and PA Are Calculated

Moz’s machine-learning model analyzes:

• Total and quality of inbound links
• Linking root domains
• Site structure and content relevance
• Spam score indicators

Metric	Focus	What It Measures
DA	Entire domain	Overall backlink profile, trust signals
PA	Individual page	Page-specific backlink quality

📌 Note: Both DA and PA are logarithmic, meaning it’s harder to increase from 70 → 80 than from 20 → 30.

 

Best Free DA PA Checker Tools

✅ Moz Link Explorer

• Official DA & PA metrics
• Limited free queries (10/month)
• In-depth backlink breakdown

✅ PrepostSEO DA PA Checker

• Bulk checker (up to 20 URLs)
• Includes spam score
• Fast and user-friendly

✅ Small SEO Tools – DA PA Checker

• Check DA/PA and backlinks
• No sign-up required
• Supports multiple URLs

✅ SEO Review Tools – Domain & Page Authority Checker

• Clean interface
• Shows DA, PA, MozRank, backlinks
• Easy export for reporting

 

How to Use a DA PA Checker (Step-by-Step)

1. Select a tool from the list above
2. Enter one or more URLs (homepage or individual pages)
3. Run the scan by clicking “Check” or “Submit”
4. Review the results, including:
• Domain Authority (DA)
• Page Authority (PA)
• Linking root domains
• Spam score (in some tools)

📝 Example:
Checking https://yourbrand.com/blog/seo-tips might return:

• DA: 44
• PA: 38
• Backlinks: 122
• Spam Score: 0%

 

What Is a Good DA PA Score?

Score Range	Meaning
1–20	New or weak domain/page
21–40	Moderate authority
41–60	Strong SEO potential
61–80	Highly authoritative
81–100	Elite — usually major brands or news sites

📈 Benchmarking Tip: Always compare DA/PA within your niche. A DA 35 in a local business niche may be very competitive.

How to Improve DA and PA

🔗 Build High-Quality Backlinks

Focus on sites with relevant, high DA

🔁 Strengthen Internal Linking

Use strong internal links to distribute authority

🧹 Remove or Disavow Toxic Backlinks

Clean up bad links that may hurt your credibility

📄 Publish Value-Driven Content

More links come to pages that offer true value (guides, tools, insights)

🔧 Fix Technical SEO Issues

Improve crawlability, site speed, mobile responsiveness

 

Common Myths About DA and PA

Myth	Truth
DA & PA are Google ranking factors	❌ False – Moz-developed metrics
Higher DA guarantees higher rankings	❌ No – content, intent, and UX matter too
All tools give the same DA/PA	❌ Different tools use different models (e.g., Moz vs Ahrefs DR)

 

Frequently Asked Questions

Q: What’s the difference between DA and PA?

A: DA measures authority of your whole domain, while PA looks at a specific page.

Q: Can I manipulate DA/PA quickly?

A: Only with low-quality links, which can hurt long-term. Real improvement takes time and strategic effort.

Q: How often do these scores update?

A: Moz typically updates scores once per month.